Monday, April 27, 2020

Save Cash + Snag a World Premiere Special Offer for Frederick Luis Aldama's & William Anthony Nericcio's New Book, Talking #BrownTV: Latinas and Latinos on the Screen ... Pure #Mextasy!!!

Posted December 29, 2019 | Updated April 27, 2020
Crazy Sale! Going on Now! 
Venta Venta! 
Venga Venga!  

Hit the "buy now" button below our new book above to purchase your own autographed copy* of talking #browntv: latinas and latinos on the screen by Fede Aldama & Bill Nericcio from the Ohio State University Press. Only $31.00 plus $2.00 shipping (Compare to $34.95 + $3.99 Shipping + tax on Jeff Bezos's evil Amazon portal!)

Here's the skinny on #browntv:

click to enlarge
Talking #browntv
Latinas and Latinos on the Screen 

Frederick Luis Aldama
William Anthony Nericcio 

Conversation on the representations of Latina/os in American TV and film in the twentieth and twenty-first centuries. 

“Talking #browntv wakes the world to the urgency for televisual media to willfully recreate the complexity and diversity of our Latinx communities.” —Aitana Vargas, award-winning journalist for the LA Times, BBC, and CNN Expansión 

My Dinner with Andre, except with two sassy Solons waxing wise and wacky on Slowpoke Rodriguez, Superman as Mexico’s savior, and other highs and lows of Mexican muses in American pop culture. Nomás falta the Tapatio on this intellectual popcorn!” —Gustavo Arellano, author of Taco USA: How Mexican Food Conquered America 

Frederick Luis Aldama is Arts and Humanities Distinguished Professor and Director of LASER at The Ohio State University and the author, coauthor, or editor of more than thirty books, including Tales from La Vida: A Latinx Comics Anthology (Mad Creek Books, 2018). 

William Anthony Nericcio is Professor and Director of MALAS at San Diego State University. He is the author of Tex[t]-Mex: Seductive Hallucinations of the “Mexican” in America. 

*Note you only get Bill Nericcio's autograph on this special deal--you'll have to reach out on your own to get Fede's John Hancock!

Sunday, April 26, 2020

Tex[t]-Mex: Seductive Hallucinations of the "Mexican" in America by William A. Nericcio | Best Deal on the Internets!

Special Dealio #Mextasy Cost to You!?
$22.00 USD + $1 shipping!
updated 4/27/20; posted 4/17/19

Click to enlarge | More images below




A rogues' gallery of Mexican bandits, bombshells, lotharios, and thieves saturates American popular culture. Remember Speedy Gonzalez? "Mexican Spitfire" Lupe Vélez? The Frito Bandito? Familiar and reassuring—at least to Anglos—these Mexican stereotypes are not a people but a text, a carefully woven, articulated, and consumer-ready commodity. In this original, provocative, and highly entertaining book, William Anthony Nericcio deconstructs Tex[t]-Mexicans in films, television, advertising, comic books, toys, literature, and even critical theory, revealing them to be less flesh-and-blood than "seductive hallucinations," less reality than consumer products, a kind of "digital crack."
Nericcio engages in close readings of rogue/icons Rita Hayworth, Speedy Gonzalez, Lupe Vélez, and Frida Kahlo, as well as Orson Welles' film Touch of Evil and the comic artistry of Gilbert Hernandez. He playfully yet devastatingly discloses how American cultural creators have invented and used these and other Tex[t]-Mexicans since the Mexican Revolution of 1910, thereby exposing the stereotypes, agendas, phobias, and intellectual deceits that drive American popular culture. This sophisticated, innovative history of celebrity Latina/o mannequins in the American marketplace takes a quantum leap toward a constructive and deconstructive next-generation figuration/adoration of Latinos in America.
What do you get for your hard-earned twenty+ bucks??? A new, hermetically-sealed (for your protection!) copy of William Nericcio's 2007 ALA award-winning book, Tex{t}-Mex: Seductive Hallucinations of the "Mexican" in America.  And at ¡venta venta, venga venga! sale price as Jeff Bezos at Amazon is trying to charge $27.95 for this book! 

If you want me to "break the seal" and sign the book, just order here and then email me to and tell me how you want it inscribed!
Evil Jeff Bezos Price?    27.95 USD 
Special Dealio #Mextasy Cost to You!?
$22.00 USD + $1 shipping!
More images from the book!


Friday, April 3, 2020

Stop the Presses!